| HeadshotPro | Search advertising: Tracetify counts 20 active text ads, the first one on 25 April 2023. | since April 2023 | | B | A public page outside the story's source list |
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| Formula Bot | Search advertising, run only at times because the payback period can reach 8 months. | | | B | Tiny Empires newsletter, 10 October 2025: 1.2 Million users as a solo founder |
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| Glossa.live | Paid search ads: the site reports signups as Google Ads conversions; an outside estimate put paid search at 24.5% of visits in May 2026. conversion tracking | | | B | Glossa web app, main script with the interface text, read 13 October 2026 |
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| Polsia | Paid ads for Polsia itself: the site loads the Google Ads tag and reports registrations and trials as conversions. gtag.js conversion tracking | | | B | Polsia Terms of Service and app code, read 12 October 2026 |
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| Screenshot to Code | The home page loads a Google Ads tag, ID AW-16649848443, used to measure conversions from Google ads. | | | B | A public page outside the story's source list |
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| traxy | A Google Ads conversion tag on the website, visible in the page source; no source states the ad spend. | | | B | A public page outside the story's source list |
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| DimeADozen | A Google Ads tag in the July 2023 page source tracked visitors from ads; no source gives the spend or results. conversion tag AW-11115970858 | | | B | Wayback Machine copy of dimeadozen.ai, 23 July 2023 |
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| Jungle | Paid search ads; about 20% of revenue during the contractor's two months, and about break-even in the three months before early 2025. | | US$105,000 in three months, about US$30,000 a month, early 2025 | B | Profit Mill case study: Jungle AI, 5x ROI within 1 month of running Google Ads |
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| AI2SQL | A Google Ads tag on the home page links site visits to Google ads; no source gives the spend. | | | B | AI2SQL home page and sitemap, read 16 October 2026 |
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| Promptmonitor | A Google Ads tag in the founder-era page source measures visitors from Google ads; no source states ad spend. conversion tag | | | B | Promptmonitor home page, Wayback Machine copy of 8 July 2025 |
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| ChatDash | The tag manager container loads Google Ads conversion scripts, which shows the company advertises on Google. conversion tracking | | | B | ChatDash site JavaScript bundle, read 27 October 2026 |
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| Octolens | The home page loads a Google Ads tag, which measures ad conversions. | | | B | Octolens home page |
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| ColorBliss | Seen on the business's home page: advertising script. | | | B | Home page code, read 27 October 2026 |
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| Tweet Hunter | Paid search advertising, listed in the founder's Starter Story tool list. | | | C | Starter Story, 18 May 2023: How we built a $3.5M ARR LinkedIn tool that will be acquired for $10M-$15M |
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| Talknotes | Ad experiment in March 2024 that brought cheap clicks and few conversions. | since March 2024 | | C | Nico Jeannen's blog diary, 30 August 2023 onwards: TalkNotes, From $0 to $200,000 in 1 year |
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| DocsBot AI | Paid advertising and campaign measurement. the privacy policy says advertising tools from Google | | | C | A public page outside the story's source list |
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| Headlime | Paid search ads that the founder tried; he says they never worked. then called AdWords | | | C | Indie Hackers, 1 July 2021: Danny Postma, Zero to 7 Figure Exit in 8 Months with Headlime, AMA |
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| My AskAI | Paid search ads, tested several times without a good return. | | | C | Starter Story, 18 June 2024, interview with Mike Heap: I Built A $300K/Year AI Business For Less $50 Bucks |
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| Neural Frames | Paid search ads; they did not work in 2023 and were increased in June 2025 when search traffic fell. | | | C | A public page outside the story's source list |
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| Vid.AI | Ad tags that measure how the ads perform. | | | C | Vid.AI privacy policy and terms, last updated 27 September 2026 |
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| Nichesss | Paid search ads used with Facebook ads to get the first sales. | since December 2020 | | C | Starter Story, 14 January 2022: This Self-Taught Programmer Built A $360K/Year GPT-3 App |
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| Lancer | Measures conversions from advertising, as listed among the subprocessors. | | | C | Lancer: Privacy policy, read 15 October 2026 |
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| Notis | Paid ads for visibility, the largest cost of the business, until the founder stopped all ads on 9 August 2026. | until August 2026 | about US$160,000 together with Meta Ads, to August 2026 | C | Florian Pariset's newsletter Sunday scaries with Flo, 9 August 2026: I give up. |
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| GenPPT | Paid search ads for GenPPT, paused on 16 September 2026 after costing US$4 to US$7 a click. | until September 2026 | US$8,900 in June 2026; US$3,100 in July and in August 2026 | C | Ilias Ism on X, 16 September 2026: Just paused all Google Ads on GenPPT |
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| Adle | The product creates and runs campaigns in customers' Google Ads accounts through Google's ad platform. | | | C | Adle pricing page, read 15 October 2026 |
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| Wave AI | Main paid channel for new Android users in 2026. | | | C | Mixergy, 3 February 2026: The $7 Million Vibe Coded App, Andrew Warner's interview with Josh Mohrer |
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| Laper | Paid search ads, listed by the seller as a marketing channel. | | | C | TrustMRR profile of Laper, revenue read from Stripe by API key |
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| Imagined with AI | Listed on the March 2024 Starter Story profile as an advertising tool. | | | C | Starter Story, 6 March 2024: How We Expanded Our AI Image Generator Tools And Make $4.5K Per Month |
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| CalBuddy | Paid ads on Google, measured through Singular. | | | C | CalBuddy privacy policy, last updated 20 August 2026 |
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| Guidejar | Paid search ads with a return on ad spend of about 1.38, according to the founder. | | about US$500 a month | C | Fake Mayo, 15 June 2025: How Shri Vatz grew his side hustle Guidejar into a $4K MRR success |
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| VectoSolve | Conversion tracking and remarketing for paid ads, after cookie consent. | | | C | VectoSolve Privacy Policy |
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| Archifruits | Runs and measures ad campaigns shown on Google. | | | C | Archifruits privacy policy, last updated 22 September 2026 |
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| Headroom | Conversion tracking on the website for visitors outside the EEA and UK, which points to paid Google ads. | | | C | Headroom privacy policy, read 25 October 2026 |
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| Recipe One | Advertising on Google to promote the app. | | | C | Recipe One privacy policy |
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| Road to Offer | Advertising and conversion measurement. | | | C | Road to Offer Privacy Policy, last updated 25 September 2026 |
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| Journable | Main paid channel: app campaigns across Search, YouTube, Discover, display and the Play Store, fed with in-app events. | | just under US$500,000 all-time by March 2026 | C | Starter Story episode page, 26 March 2026: I Built a $100K/Month Android App, with Steve of Journable |
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| ChatNode | Paid search ads on product keywords after the launches, reported at 2.5 to 3 times return on spend. | | | C | Starter Story, 10 November 2024: How 2 Founders Bootstrapped & Sold AI SaaS for Six Figures in 12 Months |
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| Tapesearch | The marketing channel that the founder lists on TrustMRR. | | | C | TrustMRR: Tapesearch profile (markdown), revenue last synced 27 October 2026 |
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| Voibe | Advertising campaigns whose performance the site measures after cookie consent. | | | C | Voibe home page, read 27 October 2026 |
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| Summify | Three two-week ad campaigns that drove traffic to the site, according to the founder. | | | C | eBiz Facts, 5 August 2024, by Fardeen Khan: Sold His Simple AI Tool For $30K After 10 Months |
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