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Google Trends

A Google website that shows how search interest in a term or topic changes over time and across places, on a scale from 0 to 100.

What Google Trends is

Written from its maker's own pages, read on 28 October 2026.

Google Trends is a Google website that shows search interest: the relative share of Google searches that concern a term or topic. It draws on a largely unfiltered sample of real search requests made to Google, which Google anonymizes, groups by topic and aggregates, so interest can be shown for the whole world or down to city level.

On the Explore page a user enters terms and compares them by time range and location; the Trending now page shows searches that are rising. Each data point is divided by the total searches of its place and time and then scaled from 0 to 100, so the numbers show relative popularity, not search volume. Trends drops searches made by very few people (shown as 0), repeated searches by one person in a short time and queries with special characters, and it adds small random noise to protect privacy. Google notes that Trends is not a scientific poll.

Google offers it as a website; the pages read state no price.

Made by
Google
Free plan
unknown (no price stated on the pages read)

Who uses it, and for what

One row per story. The grade is for the claim that the business uses this tool, not for its revenue.

StoryWhat it does thereWhenCost statedGradeSource
RytrKeyword research for the search queries that the site pages were written to rank for.CStarter Story, 28 November 2021: I Built A Simple AI Writing Tool That Makes $60K/Year

Grade A: the tool's maker or a payment processor confirms the use. Grade B: an independent report, or the tool is visible in public code. Grade C: the founder or the company says so.

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Finding customers, with the number of stories that use each.

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