Dub is a link attribution platform made by Dub Technologies, Inc. Attribution means linking a result, such as a sign-up or a purchase, to the marketing source that caused it. Dub does this with short links, conversion tracking and affiliate programs.
Dub Links creates branded short links on a company's own domain, with a QR code for each link, device and location targeting, A/B tests and deep links, and counts the clicks, leads and sales of each link. Dub Partners, the affiliate product, lets a company reward affiliates, influencers and its own users for the customers they bring: per click, per lead or as a share of revenue. Dub tracks each partner's conversions, can embed a referral dashboard in the company's app, and sends automated payouts with tax compliance. A REST API, an MCP server and webhooks connect it to other software.
Dub is a hosted service sold by monthly or yearly subscription, with a 14-day trial; Dub Partners also charges a fee on each partner payout. Most of its code is open source under the AGPLv3 license, and a small part needs a commercial license.