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Pexels

A free stock photo and video library: anyone can download the images and videos, or fetch them through the Pexels API, and use them without paying or giving credit.

What Pexels is

Written from its maker's own pages, read on 28 October 2026.

Pexels is a stock media library, a website where photographers and videographers share photos and videos that anyone can download and use for free. The content comes from contributors in about 170 countries, and a curation team selects and tags it.

People search the library by keyword, in 28 languages, and download images and videos. The Pexels license allows free use and modification, for example on websites, in ads and in print, and attribution is not required. It forbids, among other things, selling unaltered copies and redistributing the files on other stock platforms. Developers can use the Pexels API, a web interface that returns curated content, photo and video search results with filters such as vertical video or horizontal photos, and collections. API users are asked to credit Pexels and the photographers. On 28 October 2026 the API page said that issuing new API keys was paused.

Pexels is free to use: downloads and the API cost nothing, and higher API limits are granted free of charge to applications that show attribution. Pexels also has apps for iOS and Android.

Made by
Pexels
Price
Free to use (read 28 October 2026)
Free plan
free

Who uses it, and for what

One row per story. The grade is for the claim that the business uses this tool, not for its revenue.

StoryWhat it does thereWhenCost statedGradeSource
Vid.AISupplies the stock photos used in the videos.CVid.AI privacy policy and terms, last updated 27 September 2026
aiCarouselsSource of stock images that he lists for the business.CStarter Story, 28 November 2023: I Accidentally Built A SaaS in 10 Days & Quit My 9-5, interview with Fernando Pessagno

Grade A: the tool's maker or a payment processor confirms the use. Grade B: an independent report, or the tool is visible in public code. Grade C: the founder or the company says so.

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