Usermaven is a marketing attribution and analytics service from Usermaven Inc. Marketing attribution means assigning the credit for each sign-up, sale or other conversion to the channels, campaigns, ads and content that a customer saw before it.
A business installs the Usermaven script on its website and product and connects its ad platforms and CRM (customer relationship management system). The script captures page views, clicks, form submissions and purchases automatically, without setting up each event by hand; tracking also works without cookies, from the server side, and when common ad blockers are on. From this data Usermaven builds multi-touch attribution reports (credit shared across all touchpoints, not only the last click), website and product analytics, funnels that show where users drop off, user journeys, segments, retention by cohort and dashboards. Maven AI answers questions about the data in plain language, and an MCP server lets other AI agents query it.
Usermaven is a hosted service sold in two plans, Business and Enterprise. The pricing page shows no fixed prices: the price is set after a demo with the sales team.