Close is a sales CRM made by Close. A CRM (customer relationship management system) is a database of leads, contacts and deals, with tools to work on them. Close puts communication inside the CRM: calls, emails and text messages (SMS) are sent from it and logged on each lead.
A pipeline view shows every deal by stage and value with a suggested next step. Smart Views are saved lead lists; the power dialer calls through a list and connects the rep when someone answers, and AI notes record what was said in each call. Workflows send timed sequences of emails, texts and call tasks to new leads. Chloe, an AI sales agent built into Close, calls leads, qualifies them in conversation, books meetings and updates the records, and agents take jobs such as drafting follow-ups. Native forms capture leads, reports cover pipeline and forecasts, and more than 100 integrations, an API and an MCP server connect other tools.
Close is a hosted service sold per user per month, cheaper with yearly billing; calling is charged by use. A free trial needs no credit card.